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Email Marketing: 5 Steps to Creating a Perfect Strategy

Even if some doubt its effectiveness, Email Marketing remains an essential tool in any good marketing strategy. Email allows you both to convert your prospects into customers and to retain…
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Coronavirus: Tips to Use Digital Marketing to your Business’ Advantage

The coronavirus (COVID19) outbreak has destabilised the world. Almost all industries have been affected and what was normal is now unthinkable. Some business have shut down when they were thriving…
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Which Social Network Should you Use for Your Business?

Social media is a great way to spread the word about your business, but not every platform is suitable for every kind of business. Let's explore the most popular social…
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Win: The Why and How of Facebook for your Business

There is no need to introduce Facebook! With 31 million active French users a month, it is the leading social network in France. Also, it is a powerful marketing and communication lever…
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6 Tips for Successful Email Marketing

Today, email is still one of the most used communication channels, but businesses keep shunning them because they can be ignored or, worse, perceived as spam. Fact is, using Email Marketing…
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Going Multichannel: Comparing Print and Digital Marketing

  Whether you are a service provider or a manufacturer of products: advertising is essential for every business. Indeed, it is only in the context of targeted marketing actions that…
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Why your business MUST have a website

Unless your business is not trying to grow, having a website in 2018 is essential. Not only does the website for a company facilitate the promotion of its products and…